"WHAT NEEDS TO BE PROVED TODAY IS THAT AS LONG AS MAN HAS A CAR, HE CAN DO ANYTHING AND GO ANYWHERE."
The endurance rally, Peking To Paris, was originally started in 1907, inspired by a challenge published in the French Newspaper, Le Matin on January 31, 1907.
Guido Balocco and Eduardo Beiner, two longtime Miami residents in the eyewear industry, will follow in the steps of Prince Borghese, one of the first to embark on this journey of epic proportions. Gearing up for the race has required them to identify and renovate an iconic automobile that must be capable of confronting the journey ahead. Guido and Eduardo will keep pushing forward day in and day out, alternating roles between pilot and navigator.
The 37 day race will cover over 9000 miles through the deserts of Mongolia, the steppes of Russia, the heart of Europe and culminate at Place Vendome in the center of Paris. This feat has only been achieved five times since 1907. Along the way Guido and Eduardo will cross rivers, transverse mountains and repair their automobile when the elements prove too powerful.
The Car: Balcarce
Only cars with a historic relevance are accepted among the hundreds of applicants. Guido and Eduardo carefully picked a 1940 Chevrolet Master Coupe which was known among “moonshiners” for its speed and agility.
Most importantly, the Master Coupe is the same car that Juan Manuel Fangio, one of the greatest F1 drivers of all time, won his first races with as a young man in Argentina. Fangio nicknamed his car Balcarce, as an homage to his hometown. Beiner and Balocco will carry the spirit of Fangio as they drive a restored 1940 Chevrolet Master Coupe towards the finish line in Paris.
Guido Balocco was born and raised in Italy and was CEO of Persol, the famous Italian sunglass brand. In his youth he entered several car races including the World Rally Championship and the Pharaons Rally. Today Guido lives in Miami and serves as President of the Edward Beiner Group.
Eduardo Beiner, a native of Brazil, is a respected business man with 30 years experience in the optical industry. His passion for vintage cars began in childhood and today he drives two Austin Healey's. He now lives in Miami, Florida and serves as CVO (Chief Visionary Officer) of the Edward Beiner Group.
A Special Thank You
Rod Koch: Baja Legend-writer (when the Green Flag Drops) Consultant and friend.
Bill and Frank Tetro: Harbor Restoration
John Layzel: 2013 Little Red P2P Competitor+Consultant and Friend.
Dirk De Groen: 2013 P2P competitor and first person to share the experience of the rally.
Maurice Hewa Neighbour: AACA and tool consultant.
Trevor at Car Care Miami: Exceptional mechanic.
Evros Psiloyenis: For always being there and available.
Daniela Zanzuri and Gabriela Balocco: For putting up with us on this journey.